Focus On: Dinner Lady E-liquid

If you have fond memories of the sweet and tasty food served up by your old school dinner ladies, then there’s a new e-liquid maker in town that’s just for you. We take a look at the story behind innovative juice makers Dinner Lady.

The Story so far

Dinner Lady e-liquid exploded onto the vape scene back in May of 2016. They started out with a single stand at a vaping expo in Birmingham – a stand showcasing flavours so good that it won them the ‘best stand’ award at the event.

They’ve followed this up with other international events that has seen them showcase their delectable products in Europe, America and Australia. More prizes have followed, too, like the ‘best-baked goods’ and ‘best juice in show’ awards at the National Vape expo at Foxwoods, Connecticut.

Dinner Lady recently won three prestigious awards at the recent E-cigclick awards 2016, getting ‘best dessert flavour’ for Lemon Tart, ‘best cereal flavour’ for Cornflake Tart and the impressive ‘best UK brand’ award.

As well as winning coveted industry awards, Dinner Lady e-juice has amassed a loyal fanbase around the world. They have a strong following on social networks, with their Instagram followers particularly keen to stay connected and learn what’s new from this exciting British team.

You might be wondering what makes them so special, and no wonder. They make a commitment to using only the highest quality ingredients and releasing superior flavours, as this ties in with their mission statement to ‘ensure that e-liquids are made for the customers’. Combine that with funky, fresh and bright packaging and flavour innovation, and you have a recipe for success.

Dinner Lady Flavours

There’s a very British twist to the Dinner Lady e-liquids, as you might expect from this aptly named brand.

Take the Strawberry Custard e-liquid. It’s an old school taste sensation of sweet strawberries and creamy custard, with just a hint of caramel butter.

How about another school lunch classic, like Rice Pudding? The Rice Pudding Dinner Lady e-liquid gives a nostalgic hit of smooth and creamy rice pudding with a sweet dollop of raspberry jam on top.

Another school favourite given a new lease of life by these juice innovators is the classic lemon tart, as Lemon Tart mixes the tastes of zingy and tart lemon curd with sweetly satisfying meringue.

There’s also the classic taste of a favourite crunchy cereal dessert in the form of the Cornflake Tart e-liquid. Think cornflakes mixed with golden syrup and strawberry jam, giving a tasty, sweet vape.

These classic Dinner Lady e-liquids are made for all day vaping, are high (70%) VG, and come in 3% or 6% nicotine levels.

What’s next?

As they celebrate their first birthday, Dinner Lady are currently working on new flavours for their e-liquid range.

They use their social media channels to connect with fans and often run competitions for their loyal vapers, giving away e-liquids and sharing news of their upcoming expos.

With such a dedicated fanbase made up of experienced and beginner vapers alike, and a passion for creating tasty, distinctly British and delightfully nostalgic flavours, there’s lots still to come from Dinner Lady.